Wednesday, 5 November 2014

My audience research data

These are the demographic questions I asked on my survey:




By asking the above questions I discovered the target audience of my magazine, however, there is some bias within this survey as I only asked people I knew, therefore these results may not be accurate as most people I know are in my age range.

These are the Psychographic questions I asked:


I asked the favourite country artist to establish who would be in my features to ensure I appealed to my target audience by including artists which they liked.


I asked this to determine the plug that I could use for my magazine, a problem with this question was that it was misinterpreted therefore I could have asked it in a different way such as "How do you buy/listen to music?"

This was so I could determine whether or not I would make my magazine available online or not and include a web address for an online magazine on my physical cover.


This was so I could determine how much my magazine should cost and how much my target audience would be willing to pay.


I asked this so I could know the signs and signifiers my audience would expect to represent the country genre, this was similar to what I had found previously when doing my country genre mood board.
I asked this to see which name my audience thought would be most appropriate or would attract their eye more.